Role details

About MapleSage

MapleSage is at the forefront of transforming the AFL (Apparel, Footwear & Luxury) industry through a unique fusion of heritage, entrepreneurship, technology, and sustainability. We offer innovative solutions to brands, suppliers, manufacturers, retailers, and professionals across the entire AFL supply chain.

Our mission is to be the leading innovator, guiding AFL brands, retailers, suppliers, and manufacturers through the ever-changing worlds of fashion and digital realms. With our expertise in technology, sales, marketing, and design, we aim to create sustainable growth and be a beacon of innovation in the industry.

At MapleSage, we:

• Transform lead generation and futureproof direct-to-consumer presence for our clients
• Enable faster innovation with AWS cloud solutions
• Embed sustainable practices into operations
• Combine global AFL industry experience with cutting-edge technology and sustainability expertise

Our impact speaks for itself: clients have seen a 30% increase in lead generation and a 25% boost in online sales after partnering with us.

Job Overview

As our Lead Generation Specialist, you'll be at the heart of our mission to revolutionize the AFL industry. You'll be the architect of our enterprise sales pipeline, bridging the gap between marketing and sales. Your role is crucial in identifying, engaging, and nurturing high-quality leads for our innovative solutions, with a special focus on LinkedIn-based strategies and leveraging industry relationships.

Key Responsibilities

• Develop and implement innovative lead generation strategies across multiple channels, with emphasis on LinkedIn and industry-specific platforms
• Qualify and nurture enterprise-level leads in the AFL industry through the sales funnel using our CRM system
• Collaborate closely with marketing and sales teams to align lead generation efforts with overall business goals for the AFL market
• Analyze lead data and prepare insightful reports to continuously refine our strategies
• Create and optimize LinkedIn content to attract and engage potential AFL industry clients
• Manage and grow our prospect database of AFL industry leads, ensuring data quality and compliance
• Set up and conduct initial discovery calls with potential clients across the AFL supply chain

Qualifications

• Bachelor's degree in Marketing, Business, or related field preferably from NIFT and FDDI with some background in AFL ( Apparel Footwear & Luxury Segment).
• Proven experience (3+ years) in B2B lead generation or similar role, with a focus on enterprise solutions sales, preferably in the AFL industry
• Certification in HubSpot, Salesforce, or both (required)
• Exceptional communication skills, both written and verbal
• Proficiency with CRM software (preferably HubSpot or Salesforce) and lead generation tools
• Strong analytical skills with the ability to translate data into actionable insights for AFL industry sales
• Expert-level knowledge of LinkedIn and other social media platforms for B2B marketing in the AFL space
• Strong network of current relationships within the AFL industry (highly preferred)
• Understanding of sustainability practices in the AFL industry is a plus

Required Skills

• Strategic thinking and problem-solving abilities, particularly for complex AFL industry sales cycles
• Excellent interpersonal skills with a talent for building and maintaining relationships with high-level decision-makers in the AFL sector
• Proven ability to leverage existing AFL industry relationships to generate leads and opportunities
• Strong time management and organizational skills
• Ability to work independently and as part of a team
• Adaptability and willingness to learn new technologies and strategies in the rapidly evolving AFL and technology landscapes

We Offer

• Opportunity to make a significant impact in transforming the AFL industry
• Competitive salary with performance-based bonuses tied to enterprise sales targets
• Comprehensive benefits package including health insurance and 401(k)
• Professional development opportunities, including support for additional certifications
• Access to industry conferences and events focused on AFL and technology solutions
• Flexible working hours and remote work options
• Collaborative and innovative work environment
• Clear career progression path within a growing company at the intersection of AFL, technology, and sustainability

How to Apply

If you're ready to take your AFL industry lead generation skills to the next level and make a significant impact on our mission to transform the industry, we want to hear from you! Please submit your resume, a brief cover letter explaining why you're the ideal candidate for this role, and any relevant portfolio or case studies of your AFL industry lead generation successes.

Be sure to highlight:

1. Your HubSpot and/or Salesforce certifications
2. Your enterprise solutions sales experience, particularly in the AFL industry
3. Your current relationships and network within the AFL industry

Note: Strong preference will be given to candidates who can demonstrate a robust network of current relationships in the AFL industry.

MapleSage is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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